Radio Jingles Evaluation!

In this evaluation, I will be writing about what I learnt and enjoyed from Radio Jingles, plus how the experience will help me. Also I will outline the different areas and express my thoughts on them. 

Firstly I learnt the basics of using the Macs and The audio workstation 'Logic Pro', which was a vital important thing to learn about as this would be what I would be producing jingles and adverts on for that week. I found this interesting working with Logic Pro as it is a professional programme and although it was at first difficult to remember the basics of the workings, after a play around, I found this programme a very fun way of producing and editing products. Also I learnt how to record from different types of microphones and insert them into Logic Pro. I thing learning all this was a vital lesson as I shall be working with this programme over time and will have experience of it already.

I would definitely revisit this project as i thoroughly enjoyed editing and producing products on the Macs with Logic Pro. This has helped me largely by helping me gain skills on both Logic Pro and the Macs themselves. The gained skills and knowledge will help me throughout the next 2 years and also if i go into the radio industry. This has advanced me in this subject so i can improve by the next time i work with Logic Pro.

In conclusion, I found the project, as a whole, very interesting and knowledgeable. I feel that now I've completed this project I will be much more confident if I was to do the Radio Jingles again and would be able to do more with products on Logic Pro as I have experienced the basics already. If I was to redo the project, I would take more time on the product as we didn't have much practical time on the Macs due to technical issues. Also i would experiment more with a variety of plug ins to see what would work with different audio tracks and products as some of the plug ins I added to tracks did not compose well together. 

Radio Jingles!

Logic Pro

For our Radio Jingles we Used 'Logic Pro' which is an Audio work station. So first of we learnt the basics of using the programme and even how to begin a new project. 

• Log in 
• Select Empty project 
• Then choose if you want to create a mono, which is 1 track or Stereo, which is 2 tracks.
• when finished click on link button and highlight the final product and select bounce, on the top bar, on the right.
• Be sure to export to AIFF. Only export to MP3 for Blogging, uploading to internet or to send to something. 

The three main parts of logic pro are Media browser, Mixer and Tracks. We also learnt that the ♪ button changes the time line. For example it can change beats to time depending on what is best for the project you are doing.

It was important that the volume does not go into the red zone when producing something. To help overcome this issue, click on the Automation button on the top bar, which can then, fade, increase, decrease sound.The black line is the volume of the track. Node = to move the sound.

When done with Automation, turn off by clicking the Automation button once again.

Then we had to research different jingles and see what they contained so we had a better understanding for when it came to producing a jingle ourselves. 

Examples

BBC Suffolk 

• Vocals
• Radio station
• presenter
• Happy music
• Sound effects

We then went more in depth analysing a radio show jingle. The jingle i analysed was for 'Felixstowe Radio' and the jingle was advertising 'The classic rock show'. The Jingle was 42 seconds long and played around midday and also evenings as the radio show does not have much to offer. The audience seemed to be of the older generation as its music they would have grown up with and enjoyed. The radio jingle included instruments such as Kazoo's, acoustic guitar and a Bango, with a man's vocals over to create a classical tune. The jingle included the radio station, the type of music and the show, to inform the listeners. I thought this jingle was effective as it was a catchy jingle and gave the listeners of what the show was about. 

Then we had to produce our own Radio Jingles in groups.

It had to:

• Be 5-20 seconds long.
• identify the presenter.
• identify the station
• have music, effects, vocals in.

Be descriptive!

when editing the Jingles, we had to be sure not to put two separate tracks on the same audio track. Also that when cutting parts of the audio, click on sissor icon on top bar and change smart to samples. this is because smart does not accurately cut the clip were you select it to. 

Effects = Plug Ins 

We then went on to downloading a song and adding different plug ins to it so we could get used to the programme. 

After, we had to produce an advert to promote a new film or song. it had to contain our voices, a brief on the film and had to be 10 seconds long. i based mine on a new film called the runaways. 

Script: 'Out now! The Runaways! Starring Kristen Stewart and Dakota Fanning!'

The Runaways Advert!

This meant we had to learn how to record from in built in microphone on the top of the Mac's, which we did by going to preferences, audio, input-record from built in microphone. 

Lastly, we had to invent a product and make an 20 second long advert on it. I invented 'TuneVision' which was glasses with built in headphones. 

The TuneVision Advert